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Arabic Economic Fourm Project
At Nazadv, we are proud to have been the complete marketing and design solution for the Arab Economic Forum. The AEF is an annual conference that brings together industry leaders to discuss the current economic climate and explore new business opportunities.
Services provided: UI, UX, Branding, Development
Product scope
The Arab Economic Forum is a unique nonprofit research institute specializing in economic and social issues within the Palestinian Arab community in Israel.
Our team at Nazadv was responsible for building the conference's landing page, as well as handling all branding and marketing efforts, including social media and print graphic designs. We worked closely with the Arab Economic Forum team to create a cohesive and professional look that effectively communicated the conference's purpose and values.
building the conference's landing page: Creating an engaging and user-friendly landing page for the Arab Economic Forum posed a challenge that required us to design and develop a visually appealing and intuitive interface to capture visitors' attention and provide them with relevant information.
Managing branding and marketing efforts: Handling all aspects of branding and marketing, including social media and print graphic designs, presented a challenge in ensuring a consistent and impactful visual representation that effectively conveyed the purpose and values of the conference.
Collaborating closely with the Arab Economic Forum team: The challenge involved working closely with the Arab Economic Forum team to align our creative direction with their vision and goals.
Design Thinking in Action
At Nazadv, we embrace the boundless power of design thinking to craft extraordinary digital journeys. Our methodology extends beyond conventional design practices; it's a living, breathing process driven by empathy, imagination, and groundbreaking ideas. Here's a sneak peek into our approach, where we turn concepts into tangible solutions, breathing life into design thinking
We dived deep to understand business goals, users, and challenges
We pinpoint the problem and set clear project objectives
Our team brainstormed creative solutions and concepts
We brought ideas and sketches to life for rapid testing and feedback
We made improvements based on user feedback and data
What We Did
Our strategy for enhancing the Arabic Economic Forum's online presence encompassed a harmonious fusion of innovation, technical proficiency, and strategic insight.
Landing Page Design: We designed a custom landing page that was both visually appealing and user-friendly, making it easy for attendees to learn more about the conference and register to attend.
Branding and Marketing: Our team created a consistent brand image and messaging across all marketing materials, including social media, print graphics, and more, to ensure a professional and cohesive look for the conference.
Social Media Management: We managed the Arab Economic Forum's social media presence, creating engaging posts and responding to inquiries to build excitement and drive attendance.
Print Graphic Designs: Our graphic designers created eye-catching and professional designs for print materials, including brochures, posters, and more, to support the conference's marketing efforts.
where beauty meets usability, and every click is an experience.
where beauty meets usability, and every click is an experience.
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